List Development and Management

Our team of experts specialize in the growth and management of your contacts list. Every customer and prospect has a lifetime value. We help you capitalize on that value, and expand it. We look into the contact records to build the proper groups (segments) to receive the right message, at the right time. We firmly hold onto the belief that each person is unique, and needs to be communicated to, in a way that is well received, contributing to the effectiveness of email campaigns. 

Development and Execution

A deeper understanding of who your contacts are, will help us create the right messaging for your email campaigns. We do the research, then build the customized emails that will deliver the results. With testing at the forefront of every campaign, we optimize continuously to ensure we deliver messages with success.  Cast Media Solutions experts pride themselves on messaging to your audience in a way that they look out for your emails, instead of send them to the junk folder. 

Reporting and Analysis

Each campaign is monitored from creation to execution and post-mortem. We quickly gather results, and deliver the business intelligence that will provide valuable insight into what your contacts are looking for. We then deliver to you, specific lists of your contacts who are engaged with your messaging, and primed to purchase your products, hire for your services, and trust your business for years to come. We have proven through the years our email strategies continue to produce results.